In this throw-away world, our perception of value is shifting. We are often cut short with no record of what we have, and what it’s worth. beContento enables people to document all their valuables.

We have brought this brand benefit to life through the idea of an ‘epiphany’. A sudden moment of looking at what you have in your life in a new way. This idea captures a sense of liberation, optimism and positivity, which underpins the brand identity and its expression.