Voyage is a premium spring water from Te Waihou, the Blue Spring. An exceptional product of the land, it inspired us to create a brand that told the story of the water’s journey, from its beginnings as rain hitting the Mamaku plateau to its reemergence in the spring 56 years later
We wanted the brand to connect drinkers more closely with, and to savour, the forces that shape our natural environment and which enable the country to produce water of unparalleled quality. At the heart of Voyage is this notion of discovery, and a brand language inspired by New Zealand’s dramatic land, formed over millions of years through the forces and quirks of nature.
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